Ideas Made Real.
Merch meets music
For AMEX at SYNTHONY, Zinc created a custom merchandise shop filled with event-ready essentials, including drink bottles, stubby coolers, disposable cameras, fans, bucket hats, bandanas and more. The pop-up shop gave guests the freedom to choose merchandise they genuinely wanted, creating an engaging brand experience and extending the energy of the event well beyond the final song.
Driving brand impact on and off the course
As the official beer partner of Chasing the Fox, Heineken Silver brought its brand to life through on-course spaces including the Heineken Silver Club House and garden bars near the final holes. Zinc produced custom merchandise for spot prizes, alongside premium bespoke Titleist bags and accessories that golfers would genuinely want to win and use.
Turning match-day giveaways into fan favourites
We created a range of custom ANZ x Auckland FC giveaways, including caps, football boot bags and replica-shirt PVC keyrings. Created from a simple CAD drawing of the club's new shirt before it was publicly released, the keyrings became a match-day favourite. Distributed through ANZ activation and family zones, the merchandise helped turn ANZ's sponsorship into something fans could take home and keep.
Putting KFC on the Christmas tree
KFC wanted something bespoke for their Christmas influencer packs that would go viral! We came up with the idea of hand sculptured & painted Christmas ornaments made from clay in the shape of KFC's most popular menu items. Presented in a custom gift box and finished with a KFC bow.
Streamlined true global presence
Peroni needed a consistent range of premium merchandise delivered across multiple markets. Through a tailored online group-buy window, each market could order from an agreed range of brand assets. Combining demand increased production volumes, improved economies of scale and kept quality consistent. Once ordering closed, everything was produced through a single source and shipped to more than 100 locations worldwide. The range included fedoras, aprons, polos, beer founts, drip trays, coasters, bar blades, ice buckets and more.