All case studiesHeineken golf activation

Driving brand impact on and off the course

Heineken Silver golf activation merchandise

As the official beer partner of Chasing the Fox, Heineken Silver brought its brand to life through on-course spaces including the Heineken Silver Club House and garden bars near the final holes. Zinc produced custom merchandise for spot prizes, alongside premium bespoke Titleist bags and accessories that golfers would genuinely want to win and use.

Custom spot prizes and premium Titleist gear made Heineken Silver part of the action, on and off the course.

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